Technology: India and China propel Internet audience growth in Asia-Pacific

comScore to Present 'The State of the Global Internet with a Focus on Asia' Webcast in July

Tokyo (ANTARA News/Asia Pulse), June 30 PRNewswire-AsiaNet - comScore, Inc. (Nasdaq: SCOR), a leader in measuring the digital world, today released findings on the Asia-Pacific market from its report "The State of the Global Internet with a Focus on Asia," which will be presented via free Webcast from Singapore and Japan in July.

During the past year, the Asia-Pacific Internet audience (at home and work locations among users age 15 and older) grew 14 per cent to 319 million visitors in April 2008, outpacing the growth of all other worldwide regions. The strongest growth occurred in India, which surged 27 per cent to more than 28 million Internet users, followed by China which grew 14 per cent to more than 102 million visitors.

Taiwan, Malaysia and New Zealand also achieved double-digit growth. Meanwhile, more developed Internet markets such as Japan (3 per cent) and Singapore (4 per cent) experienced modest gains.

Internet Audience Growth in the Asia-Pacific Region
April 2008 vs. April 2007
Total Asia-Pacific -- Age 15+, Home and Work Locations*
Source: comScore World Metrix
Total Unique Visitors (000)
(/TB)
Apr-07 Apr-08 % Change

Asia Pacific 280,418 318,623 14
China 90,274 102,848 14
Japan 53,685 55,260 3
India 22,395 28,375 27
South Korea 26,323 25,652 -3
Australia 10,048 10,904 9
Taiwan 9,245 10,388 12
Malaysia 7,462 8,327 12
Hong Kong 3,525 3,718 5
Singapore 2,216 2,298 4
New Zealand 1,937 2,161 12
(/TE)

* Excludes traffic from public computers such as Internet cafes or access from mobile phones or PDAs.

The presentation will include key insights on recent trends in Asia and other international markets that are shaping the global landscape of the Internet. Among these are the following:
- Though each of the top 10 global properties is based in the United States, each one sources the majority of its audience from outside the U.S.
- Half of the top 20 properties in the Asia-Pacific region are locally-owned entities.
- Although Google Sites and Yahoo! Sites combined to capture the majority of search share in the Asia-Pacific region, five of the top 10 search properties are regional engines, including China's Baidu.com and Korea's NHN Corporation (Naver.com).
- Internet users in Hong Kong, South Korea, Singapore, Taiwan and Australia spend the most time online in the region, but still spend less time than the worldwide average.
- While Facebook.com is the leading social networking site worldwide, Friendster.com is the top social networking site in the Asia-Pacific region.

"The State of the Global Internet with a Focus on Asia" will be presented in English on July 2 from Singapore and in Japanese on a soon-to-announced date in July from Japan. For more information and to register please see the information below.

English Language Webcast Live from Singapore
Wednesday, July 2
10:00 a.m. SGT (GMT +8:00)/10:00 p.m. EDT (New York) July 1
Presenter: Kevin Tan, Asia-Pacific Business Development
Director, comScore Inc.
Registration: http://www.comscore.com/requestasiawebcast.asp
Japanese Language Webcast Live from Japan
July 2008
Presenter: Maru Sato, Managing Director of comScore Japan
Pre-registration: http://www.comscore.com/japanwebcastinfo

About comScore

comScore, Inc. (NASDAQ: SCOR) is a global leader in measuring the digital world.
For more information, please visit www.comscore.com/boilerplate

SOURCE comScore, Inc.
CONTACT: Sarah Radwanick of comScore, Inc.,
+1-312-775-6538,
Press@comscore.com
Photo: http://www.newscom.com/cgi-bin/prnh/20080115COMSCORELOGO
AP Archive: http://photoarchive.ap.org
PRN Photo Desk, photodesk@prnewswire.com/
Web site: http://www.comscore.com

Technology: comScore releases Asia-Pacific search rankings for April 2008

Google and Yahoo! Sites Lead the Region in Search Volume while China's Leading Search Property Baidu.com Ranks Third

Singapore, (ANTARA News/PRNewswire-AsiaNet) - comScore, Inc. (Nasdaq: SCOR), a leader in measuring the digital world, today released its ranking of the top search properties in the Asia-Pacific region based on data from its comScore qSearch 2.0 service, revealing that Google Sites led the region with 39.1 percent of all searches conducted, followed by Yahoo! Sites (24 percent) and Baidu.com (16.7 percent). comScore will provide a more comprehensive overview of Internet usage in the Asia-Pacific region during a free, live webinar entitled, "The State of the Global Internet - with a Focus on Asia" on Wednesday, July 2 at 10:00 a.m. SGT (GMT +08:00) (details below).

"Because Google and Yahoo! have a strong presence in many Asia-Pacific countries, they account for the majority of searches conducted in the overall region," said Jack Flanagan, comScore executive vice president. "However, there are several strong, local country search engines that also play a significant role in the region. Most notably, the dominant search engine in China, Baidu.com, accounts for one out of every six searches in Asia-Pacific notwithstanding the fact that its users are primarily from China."

Five of the Top Ten Search Properties are Region-based Engines

Although Google Sites and Yahoo! Sites captured the majority of the search share in the region, five of the top ten search properties are local country entities, including China's Baidu.com (16.7 percent) and Korea's NHN Corporation (5.3 percent), which owns search engine Naver.com. Chinese properties Alibaba.com Corporation, Tencent Inc., and Sohu.com Inc., which host Internet-search functionality although they are not strictly search engines, rounded out the list of key local players.

China Accounted for the Most Searches among Asia-Pacific Countries

More than 82 million Chinese Internet users conducted 6.2 billion total searches in April, an average of 75 searches per searcher. Interestingly, Japan's 60 million Internet searchers conducted nearly the same number of searches (6.1 billion) as the 82 million Chinese searchers, a result of the heavier search volume per person in Japan (102.6 searches per searcher). Korea (104 searches per searcher) and Singapore (101 searches per searcher) also exhibited notably heavy search volume per person.

Free Webcast to Highlight Regional Internet Trends

comScore and the Asia Digital Marketing Association are hosting a free, English-language webinar entitled, "The State of the Global Internet - with a Focus on Asia" on Wednesday, July 2 at 10:00 a.m. SGT (GMT +08:00). To register for the online event, please visit: http://www.comscore.com/request asiawebcast.asp.

About comScore

comScore, Inc. is a global leader in measuring the digital world. For more information, please visit http://www.comscore.com/boilerplate.

SOURCE comScore, Inc.
CONTACT: Andrea Vollman of comScore, Inc.,
+1-312-775-6646,
press@comscore.com
Photo:
http://www.newscom.com/cgi-bin/prnh/20080115/COMSCORELOGO
AP Archive: http://photoarchive.ap.org
PRN Photo Desk, photodesk@prnewswire.com
Web site: http://www.comscore.com

Technology: comScore ranks the Top Japanese Web Sites for March 2008

End of school year prompts visits to travel and entertainment sites
Yahoo! sites maintains commanding lead in Japanese market

Tokyo (ANTARA News/PRNewswire-AsiaNet) - comScore, Inc. (Nasdaq: SCOR), a leader in measuring the digital world, today released its March 2008 rankings of the largest and fastest-growing Internet properties and site categories in Japan, based on data from the comScore World Metrix audience measurement service. With the past school year coming to a close in March, many people in Japan turned to the Web to prepare for the new school year and to research graduation celebrations and trips. Online gaming destinations Konami and NHN Corporation also experienced increases as spring vacation meant more time for online games.

"The end of the school year is a busy time for people in Japan, as many plan graduation celebrations or their spring breaks in March before returning to classes in April," said Maru Sato, Managing Director of comScore Japan. "Travel sites such as Jalan.net and Mapion.co.jp saw traffic increase as people prepared for their vacations, while restaurant navigation destination Hotpepper.jp and entertainment destination site Walkerplus.com also experienced significant gains."

Top Gaining Properties for March 2008
Top 10 Gaining Properties by Number of Japanese Unique Visitors*
March 2008 vs. February 2008
Age 15+ Home and Work Locations**
Source: comScore World Metrix
Total Unique Visitors (000)
Property
Feb-2008
Mar-2008
% Change
Total Internet : Total Audience
54,395
54,935
1
MAINICHI.JP
4,678
6,062
30
WALKERPLUS.COM
2,157
2,785
29
Konami
2,147
2,645
23
JALAN.NET
3,214
3,926
22
VEOH.COM
2,712
3,162
17
Adobe Sites
5,840
6,806
17
NHN Corporation
4,589
5,297
15
WITH2.NET
3,985
4,589
15
MAPION.CO.JP
4,997
5,751
15
HOTPEPPER.JP
2,631
3,023
15
* Ranking based on the top 100 Japanese properties in
March 2008.
** Excludes traffic from public computers such as Internet
cafes or access
from mobile phones or PDAs.
Top 10 Properties for March 2008
Top 10 Properties by Number of Japanese Unique Visitors*
March 2008 vs. February 2008
Age 15+ Home and Work Locations**
Source: comScore World Metrix
Total Unique
Visitors
Mar-08
Feb-08
(000)
Rank
Rank
Property
Mar-08
N/A
N/A
Total Internet : Total Audience
54,935
1
1
Yahoo! Sites
44,031
2
2
Google Sites
34,305
3
3
Rakuten Inc
29,344
4
4
Microsoft Sites
29,252
5
5
FC2 inc.
27,608
6
6
NTT Group
27,406
7
7
GMO Internet Group
25,225
8
8
Livedoor
22,740
9
9
Nifty Corporation
22,262
10
10
Wikipedia Sites
21,844
* Ranking based on the top 100 Japanese properties in March 2008.
** Excludes traffic from public computers such as Internet cafes or access
from mobile phones or PDAs.

About comScore

comScore, Inc. (Nasdaq: SCOR) is a global leader in measuring the digital world. For more information, please visit http://www.comscore.com/boilerplate

SOURCE comScore, Inc.
CONTACT: Maru Sato of comScore Japan K.K.,
+81-3-5789-5555,
hsato@comscore.com
Photo: http://www.newscom.com/cgi-bin/prnh/20080115/COMSCORELOGO
AP Archive: http://photoarchive.ap.org
PRN Photo Desk, photodesk@prnewswire.com
Web site: http://www.comscore.com

comScore releases Top Japan Web Site rankings for February 2008

Tokyo, (ANTARA News/PRNewswire-AsiaNet) - comScore, Inc. (Nasdaq: SCOR), a leader in measuring the digital world, today released its February 2008 rankings of the largest and fastest-growing Internet properties and site categories in Japan, based on data from the comScore World Metrix audience measurement service.

Valentine's Day prompted growth in the retail-food and fragrances/cosmetics categories as women sent gifts to men to celebrate the holiday, while the government category grew as people prepared for tax season.

Mozilla was the fastest growing site in Japan, as it was in many countries around the world, due to the release of their updated Firefox browser.

Traditionally February is a month when many musicians release new albums in Japan, leading several music information sites to experience increases, including Utapmap.com, Oricon.co.jp, and Sony BMG Music Entertainment. Yahoo! Sites continued their strong lead as the top web property in the Japanese market.

"Valentine's Day has traditionally been celebrated in Japan with the women giving men gifts, especially chocolates, a practice that is slightly different from other parts of the world," said Maru Sato, Managing Director of comScore Japan. "As a result, traffic to retail-food sites saw a sharp increase for the month as people took advantage of the convenience of online shopping and ordering."

Top Gaining Site Categories for February 2008 Top Gaining Site Categories by Number of Unique Japanese Visitors February 2008 vs. January 2007 Age 15+ Home and Work Locations* Source:

comScore World Metrix
Total Unique Visitors (000) Site Category
Jan-2008
Feb-2008
% Change Total Internet: Total Audience
54,544
54,395
0 Retail - Food
1,677
1,991
19 Fragrances/Cosmetics
4,133
4,682
13 Lotto/Sweepstakes
1,608
1,817
13 Government
9,488
10,349
9 Job Search
4,660
5,036
8 * Excludes traffic from public computers such as Internet cafes or access from mobile phones or PDAs.

Top Gaining Properties for February 2008 Top 10 Gaining Properties by Number of Japanese Unique Visitors* February 2008 vs. January 2008 Age 15+ Home and Work Locations** Source:

comScore World Metrix
Total Unique Visitors (000) Property
Jan-2008
Feb-2008
% Change Total Internet: Total Audience
54,544
54,395
0 The Mozilla Organization
2,005
2,738
37 COOKPAD.COM
2,218
2,948
33 Nissan
2,016
2,617
30 UTAMAP.COM
2,330
2,858
23 ORICON.CO.JP
5,520
6,404
16 IZA.NE.JP
6,279
7,148
14 Japan Airlines
2,322
2,622
13 BLOGMURA.COM
2,530
2,849
13 Sony BMG Music Entertainment
3,122
3,484
12 DAILYMOTION.COM
2,844
3,100
9 * Ranking based on the top 100 Japanese properties in February 2008.
** Excludes traffic from public computers such as Internet cafes or access from mobile phones or PDAs.

Top 25 Properties for February 2008 Top 25 Properties by Number of Japanese Unique Visitors* February 2008 vs. January 2008 Age 15+ Home and Work Locations** Source: comScore World Metrix
Total Unique Feb-08 Jan-08
Visitors (000) Rank
Rank
Property
Feb-08 N/A
N/A
Total Internet: Total Audience
54,395 1
1
Yahoo! Sites
42,906 2
2
Google Sites
33,250 3
3
Rakuten Inc
29,405 4
4
Microsoft Sites
28,958 5
6
FC2 inc.
27,550 6
5
NTT Group
26,580 7
10
GMO Internet Group
23,433 8
9
Livedoor
22,219 9
7
Nifty Corporation
22,185 10
8
Wikipedia Sites
20,906 11
11
Amazon Sites
18,124 12
14
Apple Inc.
15,941 13
12
NEC Corporation
15,381 14
15
Sony Online
15,217 15
13
Sakura Internet
15,166 16
16
Excite Japan
14,807 17
17
AMEBLO.JP
14,219 18
N/A
Internet Initiative Japan
12,848 19
19
KDDI Corporation
12,565 20
20
MIXI, Inc.
12,382 21
18
Hatena
12,224 22
21
SEESAA.NET
11,684 23
23
NICOVIDEO.JP
10,492 24
22
TRACKWORD.NET
10,288 25
24
DTIBLOG.COM
8,461 * Ranking based on the top 100 Japanese properties in February 2008.
** Excludes traffic from public computers such as Internet cafes or access from mobile phones or PDAs.

About comScore comScore, Inc. (NASDAQ: SCOR) is a global leader in measuring the digital world. For more information, please visit http://www.comscore.com/boilerplate

SOURCE: comScore, Inc.
CONTACT: Maru Sato of comScore Japan K.K., +81-3-5789-5555,
hsato@comscore.com/
Photo: NewsCom: http://www.newscom.com/cgi-bin/prnh/20080115COMSCORELOGO
AP Archive: http://photoarchive.ap.org
PRN Photo Desk, photodesk@prnewswire.com/
Web site: http://www.comscore.com

COPYRIGHT © 2008 - ANTARANEWS

comScore releases top Japan web site rankings for January 2008

Education, Career, Automotive and Real Estate Sites See Gains to Start the New Year

Tokyo (ANTARA News/PRNewswire-AsiaNet) - comScore, Inc. (Nasdaq: SCOR), a leader in measuring the digital world, today released its January 2008 rankings of the largest and fastest-growing Internet properties and site categories in Japan, based on data from the comScore World Metrix audience measurement service.

January saw increased visitation to education, career, automotive and real estate sites as many people in Japan focused their Internet activity on planning for the New Year.

Several news sites, including J-Cast.com, Sponichi.com, and Jiji.com, saw significant gains in January, with elections in Osaka, the Sumo wrestling tournament, and the Chinese food scandal being major topics in the news.

"The New Year marks a time when the people of Japan begin planning and looking ahead, especially to the beginning of the new school and job year in April," said Maru Sato, Managing Director of comScore Japan. "Real estate sites also saw gains as visitors sought housing information for both buying and selling."

Top Gaining Site Categories for January 2008 Top Gaining Site Categories by Number of Unique Japanese Visitors January 2008 vs. December 2007

Age 15+ Home and Work Locations*

Source: comScore World Metrix

Total Unique Visitors (000)
Dec-2007
Jan-2008
%

Change Total Internet : Total Audience
54,348
54,544
0
Training and Education
1,791
2,640
47
Real Estate
3,596
5,229
45
Business/Finance - News/Research
7,886
10,300
31
Automotive - Manufacturer
5,668
7,365
30
Career Resources
3,739
4,825
29

* Excludes traffic from public computers such as Internet cafes or access from mobile phones or PDAs.

Top Gaining Properties for January 2008 Top 10 Gaining Properties by Number of Japanese Unique Visitors* January 2008 vs. December 2007

Age 15+ Home and Work Locations**
Source: comScore World Metrix

Property
Total Unique Visitors (000)
Dec-2007
Jan-2008
% Change Total Internet : Total Audience
54,348
54,544
0
J-CAST.COM
1,470
2,678
82
SPONICHI.CO.JP
2,340
3,870
65
JIJI.COM
2,741
3,497
28
FRESHEYE.COM
3,068
3,810
24
YOMIURI.CO.JP
4,561
5,490
20
Mizuho Financial Group
2,496
2,987
20
TV-ASAHI.CO.JP
2,499
2,937
18
NIKKEI.CO.JP
2,777
3,219
16
AMEBLO.JP
12,645
14,072
11
GYAO.JP
5,790
6,408
11

* Ranking based on the top 100 Japanese properties in January 2008.

** Excludes traffic from public computers such as Internet cafes or access from mobile phones or PDAs.

Top 25 Properties for January 2008 Top 25 Properties by Number of Japanese Unique Visitors*
January 2008 vs. December 2007

Age 15+ Home and Work Locations**
Source: comScore World Metrix


Total

Unique Jan-08
Dec-07

Visitors

(000) Rank
Rank
Property
Jan-08 N/A
N/A
Total Internet : Total Audience
54,544 1
1
Yahoo! Sites
42,964 2
2
Google Sites
32,966 3
4
Rakuten Inc
29,921 4
3
Microsoft Sites
29,371 5
5
NTT Group
27,076 6
6
FC2 inc.
27,035 7
7
Nifty Corporation
23,125 8
9
Wikipedia Sites
22,260 9
8
Livedoor
22,109 10
10
GMO Internet Group
20,028 11
11
Amazon Sites
19,101 12
13
NEC Corporation
16,147 13
12
Sakura Internet
15,987 14
15
Apple Inc.
15,633 15
14
Sony Online
15,609 16
16
Excite Japan
14,588 17
17
AMEBLO.JP
14,072 18
N/A*** Hatena
13,080 19
N/A*** KDDI Corporation
12,450 20
18
MIXI, Inc.
12,319 21
19
SEESAA.NET
12,007 22
22
TRACKWORD.NET
10,730 23
20
JWORD.JP
10,678 24
21
IIJ4U.OR.JP
10,094 25
23
NICOVIDEO.JP
9,939 *

Ranking based on the top 100 Japanese properties in January 2008.

** Excludes traffic from public computers such as Internet cafes or access from mobile phones or PDAs.

*** New properties based on January 2008 data; based on aggregations of previously existing entities.

About comScore comScore, Inc. (Nasdaq: SCOR) is a global leader in measuring the digital world. For more information, please visit http://www.comscore.com/boilerplate

SOURCE comScore, Inc.
CONTACT:
Maru Sato of comScore Japan K.K., +81-3-5789-5555, hsato@comscore.com
Photo: http://www.newscom.com/cgi-bin/prnh/20080115COMSCORELOGO
AP Archive: http://photoarchive.ap.org
PRN Photo Desk, photodesk@prnewswire.com
Web site: http://www.comscore.com

COPYRIGHT © 2008 - ANTARANEWS