Wednesday, March 12, 2008

New Australian software set to change the world

Sydney (ANTARA/TechNewsRelease) - Police forces around the world use it to manage intelligence on terrorists. The UK Policy Studies Institute uses it to examine the factors that affect economic well being. The Hong Kong Institute of Education uses it to improve the quality of teacher education. And global law firm CMS Cameron McKenna uses it to assist with pitches for new business.

Australian firm QSR International's NVivo software has changed the face of qualitative research in the past two years and now NVivo 8 launched today - will shake up the international field again with unrivalled audio and visual capabilities.

QSR CEO John Owen said the analysis software had come after two years of intense research and development and for the first time will allow users to work with and analyze virtually any piece of information in any language, from videos, interview recordings and documents, to photos, media clips, podcasts and even music.

That means academics, tourism managers, private investigators, sports coaches, students and market researchers in fact anyone who uses these materials in their day to day work can now use NVivo to interpret their information, quickly and easily.

Mr Owen said users can upload thousands of pieces of information into the software and using its sophisticated analysis tools, interrogate their data significantly faster than manual or basic computer assisted analysis.

The software provides a much deeper level of analysis than any other program on the market, he said.

You can test out theories, identify trends and cross-examine your information in a multitude of ways using NVivo's state of the art search engine and query functions. You can make your own observations in the software and build a body of evidence to support your case or project. You can even create professional models and charts; build reports; and share findings and files with others who don't have the software via HTML web pages. It does in one program, what several others were needed for before today.

NVivo software is developed end-to-end in Melbourne, Australia and exported to more than 90 countries.

For a free 30-day trial of NVivo 8, visit http://www.qsrinternational.com/products_free-trial-software.aspx.
The software can be purchased online at http://www.qsrinternational.com/quick-order.aspx or via QSRs international reseller network visit http://www.qsrinternational.com/products_how-to-buy_resellers.aspx.

For interviews or more information contact Liane Sayer-Roberts, phone +61 (0)2 6953 7382 or +61 (0)427 738232 or email: liane@saucecommunications.com.au.

For more information about QSR visit www.qsrinternational.com.

SOURCE: QSR International

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