Business: Jetstar.com goes live, every day low fares go on sale

Jetstar Pacific takes-off

Hanoi - Medianet International-AsiaNet/ - Jetstar.com goes live, every day low fares go on sale, new fare product unveiled Jetstar Pacific, Vietnams first low-cost, value-based airline, today commercially launched as part of the world-renowned Qantas Group.

Jetstar Pacific, formerly Pacific Airlines Joint Stock Aviation Company, is set to revolutionise the Vietnam aviation industry by offering the promise of all day every day, low fares across its expanding domestic network under the Jetstar brand.

To mark the occasion, the airline will host a celebratory gala function in Hanoi tonight, with more than 400 VIP guests from across the Vietnamese government, aviation industry and business sector attending.

Jetstar Pacific is the first Vietnamese airline to offer online booking, and Vietnamese customers can now log on to Jetstar.com to make reservations for all Jetstar Pacific services.

Full branding of the Jetstar Pacific aircraft fleet will be phased in over coming months.

Jetstar Pacific has an existing fleet of four Boeing 737s and a future order of up to 30 Airbus A320s by 2014 to support the Vietnamese carrier's plan for future growth within both Vietnam and intra Asia markets under the Jetstar brand.

Jetstar Pacific CEO Mr Luong Hoai Nam said the airline's future success and planned expansion would take place through the adoption of Jetstar's innovative and industry-leading processes, initiatives and products.

As Vietnam's first low-cost, value-based airline, Jetstar Pacific will change air travel in Vietnam by making it more affordable for more people to fly, Mr Luong Hoai Nam said.

This includes a fresh approach to airfare ticket sales and product, including online at Jetstar.com and through newly re-branded ticketing offices and airport locations around Vietnam.

Mr Luong Hoai Nam said Jetstar Pacific was committed to offering the lowest fares in Vietnam.

Jetstar Pacific will follow the very successful model of Jetstar, where the brand is already established across Australia, Asia and the Asia Pacific, Mr Luong Hoai Nam said.

From today, we will be operating from a platform that has proven to be very successful. Through our primary offering to customers, such as low fares leadership, award-winning customer service and outstanding safety standards, we aim to emulate the success which has already been achieved by Jetstar and the Qantas Group.

Jetstar Pacific today unveiled:
* An innovative new fare type, known as JetSaver Light, allowing people to travel for less without checked-in baggage
* Jetstar.com in Vietnam, as the core-distribution channel and revenue channel for Jetstar Pacific
* Standard low fares across the domestic network, starting from 230,000 VND* one-way

At Jetstar.com, customers will be able to:
* Browse and purchase the lowest available fares on the Jetstar Pacific network and across the Jetstar international network
* Generate e-tickets for easy check-in and save costs to keep fares lower

Mr Luong Hoai Nam said future innovative applications adopted successfully by Jetstar would also be integrated into the website in coming months, including:
* Web check-in, which will allow travellers to check-in over the Internet and bypass traditional check-in queues prior to travel
* The ability to book accommodation at a selection of hotels and to purchase travel insurance

Jetstar is approaching three million unique visitors per month to its global Jetstar.com site, and we hope to follow this success in Vietnam, Mr Luong Hoai Nam.

Were proud to be a Vietnamese airline leading the way when it comes to new technologies, and were already looking ahead to introduce new tools that further enhance the customer experience, and smart and efficient ways that will assist with our future growth and keep fares low.

A further example of this is the introduction of Jetstar Pacifics Jetsaver Light, a new fare product never before offered in Vietnam, which Vietnamese travellers will be able to purchase from today.

Through JetSaver Light, our customers will have more choice than ever before. By purchasing a JetSaver Light fare, our passengers can pay even less than our standard low fares, should they choose to travel with less than 7 kilograms of standard-sized cabin luggage, but no checked-in baggage, Mr Luong Hoai Nam said.

Trips will be even more affordable by choosing to fly with Jetstar Pacific. JetSaver Light fares will be 50,000VND less than the available JetSaver fare on domestic flights, and 320,000VND less than the available JetSaver fare on our future international flights.
*Fares exclusive of surcharges, fees and taxes.

Media Enquiries:
Cao Hong Phuong Marketing Manager Jetstar Pacific M + 84 (0) 916 838 626 phuongch@pacificairlines.com.vn
Simon Westaway General Manager Corporate Relations - Jetstar M +61 (0) 401 994 627 simon.westaway@jetstar.com

Source: Jetstar

Entertainment: Jetstar launches 'JetSaver Light' in Thailand

Bangkok - Medianet International-AsiaNet/ - Makes every day low fares now even lower Australia's low fares airline, Jetstar, has launched an innovative new air fare product on international services between Australia and Thailand that provides customers with the choice to travel with carry on baggage only at a lower fare.

With JetSaver Light, each economy class passenger travelling on the Bangkok-Melbourne and Phuket-Sydney routes with Jetstar from today can save THB 500 per one way flight by opting to have carry-on luggage only of up to 10 kilograms in a standard size bag.

Jetstar will offer 'JetSaver Light' for Thailand customers through Jetstar.com, Jetstar Telephone Reservations (0-2267-5125) and availability to travel agents on the carrier's trade websites.

The launch of the new airfare product will provide even greater choice to consumers when choosing to fly between Thailand and Australia, whilst continuing to offer its existing economy fare product JetSaver that allows for an allocation of 20kg of free checked-in baggage per customer per flight.

JetSaver Light was successfully introduced to Jetstar's Australian and New Zealand customers in February and its launch in Thailand coincides with the fare product's availability to other South East Asian markets for Jetstar including Malaysia and Indonesia.

In Australia, take up of JetSaver Light by Jetstar customers on domestic services is on average 20 per cent per flight, but has attracted even higher levels of fares sold.

As an example, if the lowest available JetSaver one way fare between Bangkok-Melbourne and Phuket- Sydney is available from THB 7400# (exclusive of surcharges, fees and taxes). The equivalent JetSaver Light fare would be available at THB 6900.

JetSaver Light fares may be purchased either one-way or return.

Jetstar Chief Executive Officer Alan Joyce said: "Jetstar's commitment to every day low fares is further underpinned by this new, innovative pricing initiative which further reinforces the price leadership position that our airline has successfully pursued in the Thai market.

"The new fare product offers people a choice a choice of an even lower economy fare by forgoing checked-in baggage or the continued offering of a JetSaver economy fare or StarClass, Jetstar's international class product offering on our A330 service between Bangkok-Melbourne or Phuket-Sydney." "Jetstar believes this new fare type provides a fresh incentive for people to more strongly consider taking a short break or a business trip to Australia for a lower price." "As our airline achieves real cost savings through this decision, we believe a lower air fare should be passed back as the trade-off. By offering more choices to customers and allowing them to pay for the services they value when flying Jetstar, greater demand for travel on our network may occur." Supporting its continued commitment of offering more choices and every day low fares,
Jetstar recently increased the maximum carry-on luggage weight from 7 kilograms to 10 kilograms per paying passenger for a standard size bag to meet enhanced cabin baggage weight restrictions.

Jetstar currently flies three times a week between Bangkok and Melbourne and three times a week between Phuket and Sydney.

The airline's diverse platform of choices and incentives has become very popular with passengers flying to and from Thailand. For economy class passengers, Jetstar's innovative "Choices" model presents an appealing variety of meal, entertainment and comfort options available for pre-purchase or purchase on board.

For economy class passengers, Jetstar's innovative "Choices" model presents an appealing variety of meal, entertainment and comfort options available for pre-purchase or purchase on board.

Existing Jetstar customers with current JetSaver fare bookings for future travel may not exchange their current booking for a JetSaver Light fare. Visit Jetstar.com for more details.

Media enquiries:
Simon Westaway
General Manager Corporate Relations
Tel: +61 (0) 401 994 627
Simone Pregellio
Corporate Communications Manager
Tel: +61 (0) 438 090 970
James Best
Aziam
SOURCE: Jetstar

Entertainment: Jetstar reduces every day low fares with JetSaver Light

Kuala Lumpur - Medianet International-AsiaNet/ - Beginning 7 May 2008, Qantas Group value based airline Jetstar Airways ("Jetstar") will launch JetSaver Light, an innovative new air fare product, on its international flights between Australia and Malaysia.

With JetSaver Light, each economy class passenger travelling on the Kuala Lumpur-Sydney route can save RM60 per one way flight by opting to have carry-on luggage only of up to 10 kilogrammes in a standard size bag.

The new product fare will be available on Jetstar.com, Jetstar Telephone Reservations (+ 1800 81 3090) and through travel agents listed on the carrier's trade websites.

According to Jetstar Chief Executive Officer Alan Joyce, "Jetstar's commitment to every day low fares is further underpinned by this new pricing initiative.

The new fare product offers the choice of even lower fares and is an incentive to encourage customers to take a short leisure break or business trips on our fast expanding network." "As our airline achieves real cost savings through this decision, we believe a lower air fare should be passed back as the trade-off. By offering more choices to customers and allowing them to pay for the services they value when flying Jetstar, greater demand for travel on our network will be stimulated." JetSaver Light was introduced to Australia and New Zealand customers in February 2008 and is currently offered throughout Australia's domestic, trans-Tasman routes and most Jetstar international routes apart from Honolulu and Japan.

The airline's popular JetSaver fare product will still be available and will continue to allow up to 20 kilogrammes of free checked-in baggage allowance per paying passenger on domestic and international services.

Supporting its continued commitment of offering more choices and every day low fares, Jetstar recently increased the maximum carry-on luggage weight from 7 kilogrammes to 10 kilogrammes per person for a standard size bag to meet enhanced cabin baggage weight restrictions.

Existing customers with current JetSaver fare bookings may not exchange their current booking for a JetSaver Light fare.

Jetstar currently flies three times a week between Kuala Lumpur and Sydney.

Please visit Jetstar.com for more details.
Media enquiries:
Simon Westaway
General Manager Corporate Relations
Tel: +61 (0) 401 994 627
Simone Pregellio
Corporate Communications Manager
Tel: +61 (0) 438 090 970
SOURCE: Jetstar

Business: Jetstar partner's with Vietnam's Pacific Airlines

Let's All Fly Jetstar Pacific

Ho Chi Minh City - Medianet International - AsiaNet - Qantas Group airline Jetstar and Pacific Airlines (the Pacific Airlines Joint Stock Aviation Company) have entered into a major strategic and commercial partnership to support the Vietnamese carrier's plan for future growth within both Vietnam and intra Asia markets under the Jetstar brand.

On 23 May 2008, Vietnam's second-largest carrier, Pacific Airlines, will complete its transformation to become Vietnam's first low-cost, value-based airline and is being renamed 'Jetstar Pacific' (Jetstar Pacific Airlines Joint Stock Aviation Company).

The State Capital Investment Corporation (SCIC) and shareholders of Pacific Airlines have approved the establishment of a Business Service Agreement (BSA) between the Australian airline Jetstar and Pacific Airlines under an agreed business plan, supported by a management team that includes Jetstar and Qantas executives.

The wide-reaching Agreement for Jetstar Pacific includes the renaming of the airline, operating future flights within Vietnam and across Asia under the Jetstar brand, providing everyday low fares and a standardized customer experience.

The BSA will support new commercial and distribution arrangements for Jetstar Pacific, the development of a Vietnamese website at Jetstar.com as a core distribution and revenue channel in Vietnam, and the introduction of a future fleet of up to 30 Airbus A320 aircraft by 2014 to support its expansion.

The first A320 is proposed to enter Jetstar Pacific's operations in August 2008, supporting the ongoing development of a comprehensive domestic network within Vietnam, before undertaking future international expansion from late this year into markets likely to include Thailand, Singapore, Malaysia and Cambodia.

A series of announcements were made jointly in Ho Chi Minh City today by Qantas Group Chief Executive Officer Geoff Dixon, Jetstar Chief Executive Officer Alan Joyce and Pacific Airlines Chief Executive Officer Luong Hoai Nam, accompanied by the Australian Ambassador to Vietnam, His Excellency Mr Bill Tweddell.

The Qantas Group, which made an investment of 18 per cent in Pacific Airlines in July 2007, will increase its investment in the airline to a 30 per cent holding in 2010.

Qantas Group CEO Geoff Dixon said that in joining Jetstar and its existing branded operations across Asia, Jetstar Pacific would help form one of the largest and fastest-growing airline brands in the region.

"Jetstar Pacific will be able to access and leverage the significant expertise and resources within the Qantas Group that will help enable its planned future growth," Mr Dixon said.

"This includes the placement of Qantas and Jetstar executives in key management roles within Jetstar Pacific, and the supply of a range of aviation services."

Jetstar CEO Alan Joyce said the establishment of this Agreement placed the Vietnamese carrier in a strong position to leverage the successful Jetstar brand and business model.

"We have repositioned the airline as Vietnam's first low cost carrier to enable its future sustainable expansion within Vietnam and into many international markets," Mr Joyce said.

"Jetstar Pacific will offer a comprehensive domestic and future intra Asia network from Vietnam by tapping into a rapidly-growing market and stimulating demand for air travel through low fares."

Jetstar Pacific CEO Luong Hoai Nam said that Jetstar Pacific would become part of one of the region's fastest-growing and exciting Pan Asian airline networks into the future.

"Our future success will be achieved through this innovative and unique partnership with Jetstar via a proven low cost airline business model and our ability to expand through the strong Jetstar brand," Mr Luong Hoai Nam said.

"We will be following in the footsteps of Jetstar's success by achieving the benefits of low fares leadership and strong and successful growth in other parts of the world.

"It is my vision that by delivering a high level of customer service, comparable to the best airlines in the world, combined with our commitment to delivering a low cost base, we will be able to lead the market in the region."

Mr Luong Hoai Nam said under the BSA the implementation of the Jetstar brand would apply to all aspects of Jetstar Pacific, including marketing and advertising, aircraft livery, sales channels and employee uniforms.

Jetstar Pacific today serves an existing seven destinations within Vietnam operating almost 130 weekly return services with an existing fleet of four single class Boeing 737-400s.

Mr Luong Hoai Nam said its future growth plans would support at least an eight fold rise in weekly operations under transition to an all Airbus A320 fleet of up to 30 aircraft.

The A320 fleet will be seat configured in single class for 180 passengers.

The A320 boasts the widest cabin and highest fuel and technology efficiencies of any aircraft in its class and will feature on-board product enhancements for Jetstar Pacific consistent with existing Jetstar branded operations in Australia and Singapore, including all leather seats, provision of hot meals available for purchase and improved freight capability.

"The addition of our first A320 into the airline in August 2008 will support an additional service between Ho Chi Minh City Da Lat and Ho Chi Minh City Buon Me Thout, in addition to launching three new direct routes from Hanoi to Da Nang, Hue and Cam Rahn commencing 1 June 2008," Mr Luong Hoai Nam said.

"We will also expand daily Ho Chi Minh City Hanoi frequencies and have plans for future growth from Hanoi to other Vietnamese cities including Da Lat, Buon Me Thout and Can Tho.

"Our re-launch of intra Asia services from late this year will allow our operations to make air travel more affordable to more people in Vietnam by offering greater access onto many international markets through our new airline model that offers low fares, more choice and great customer service."

Jetstar branded operations into Vietnam currently include a three times weekly Sydney Ho Chi Minh City service operated by an A330 and Singapore Ho Chi Minh City A320 services operating 16 times weekly.

Jetstar Pacific has also unveiled cabin crew uniforms and a new aircraft livery for its future fleet of A320s reflecting Jetstars distinctive brand colours of orange and black, and predominant silver aircraft livery. The aircraft will also feature a distinctive five-point star in orange on its tail and Jetstar.com on the livery.

New cabin crew uniforms were designed by Jetstar Pacific in conjunction with Jetstar. Black in colour, the smart uniforms feature Jetstar's orange brand colour within the traditional Vietnamese Ao Dai dress and highlights on the male cabin crew uniforms.

"Our fresh brand image for the future under Jetstar is best reflected through our strongest visual advertisements our crew and our aircraft," Mr Luong Hoai Nam said.

"The Jetstar in-flight service in Vietnam and on future intra Asia services will also reinforce what travellers will come to expect from an airline that combines every day low fares and delivering a positive travel experience."

Mr Luong Hoai Nam said his six point plan for Jetstar Pacific included:
* Operating a profitable and lowest cost airline in the Asia Pacific region enabling Jetstar Pacific to deliver consistent
and sustainable low fares;
* Achieving an effective operation with high on-time performance;
* Providing excellent customer service to all passengers;
* To constantly evolve the airline through growth and innovation;
* Provide high safety standards and a safe work environment;
* Be a community and environmentally friendly organisation.

Jetstar CEO Alan Joyce and Jetstar Chief Financial Officer David Hall currently represent the Qantas Group on Jetstar Pacific's six-member Board of Directors.

Key management roles in Jetstar Pacific now filled by Qantas and Jetstar executives include Chief Operating Officer, Chief Financial Officer, Chief Pilot and Heads of Ground Operations, Safety and Security.

Over time most of these positions will be transferred to Vietnamese managers.

Jetstar is one of the most profitable and fastest growing airlines in Asia. For the 2008 financial half year to 31 December 2007, the Jetstar Brands achieved AUD $113 million Profit before Tax result. It has carried over 24 million passengers since 2004.

Jetstar is an award winning airline and in 2007 was voted the Worlds Best Low Cost Airline and Best Low Cost Airline in the Asia Pacific by SkyTrax.

Jetstar Pacific will soon be unveiling an advertising campaign announcing the arrival of the Jetstar brand in Vietnam.

Mr Luong Hoai Nam said announcements supporting Jetstar Pacifics new fare offering, products and further commercial relationships to support the operation will be made in the near future.

With the launch of Jetstar Pacific, Jetstar airline brands will fly to over 40 destinations across Asia, the Asia Pacific and Australia.

CONTACT: Simon Westaway
General Manager Corporate Relations - Jetstar
M +61 (0) 401 994 627 simon.westaway@jetstar.com
Cao Hong Phuong
Marketing Manager Jetstar Pacific M +84 (0) 916 838 626
phuongch@pacificairlines.com.vn
Matthew Underwood
TQPR Vietnam M +84 (0) 908 658 893 matt@tqpr.com
SOURCE: Jetstar