Monday, April 28, 2008

Entertainment: JTB's Travel Site for foreign visitors to Japan - JAPANiCAN.com

JTB's Travel Site for foreign visitors to Japan, JAPANiCAN.com, delivering local information in Japan through blog: Its first topic is rice-farming

Tokyo, Kyodo - JBN-AsiaNet/- JTB Group will distribute real-time information about the rice-farming process of one farmer in Tome City, Miyagi, from April 25 on the JTB-operated site, "JAPANiCAN.com", which is the English travel website designed for foreigners visiting Japan. URL: www.japanican.com *It will be posted on the top page of JAPANiCAN.com On JAPANiCAN.com, many activities have been conducted in cooperation with local governments to contribute to the revitalization of local communities. Partnership with Takayama City, Gifu Prefecture, was established and a collaborative campaign with Kyoto City was implemented in 2007.

"JapanQuest", in which foreign travelers introduce the Hokkaido / Tohoku region and Kyushu, was also issued. This time around, for the first time, real-time information will be delivered through the blog of people living in the area. The aim of this blog is to broadly distribute information on each area in Japan to the world and to facilitate deeper understanding of Japan. The Tohoku region, in particular Sendai City, has actively worked on inviting international visitors. The number of tourists to Tohoku in 2007 showed an increase of 0.7% over last year. This project expects to expand the number of foreign travelers to Miyagi and the Tohoku region by enhancing interest in Japanese rice-farming and local life.

In Tome City, the site of this rice-farming blog, there are many sightseeing spots such as "Izunuma (Izu Marsh)," which is the designated wetland under the Ramsar Convention and to which many migratory birds such as swans and ducks come flying, "Miyagi Meiji Village / Toyoma Area" in which there are precious buildings such as an old elementary school house and a police station building of the Meiji era (1868-1912), and the historic site of "Clandestine Christians" which arouse foreigners' interest. The city is also the hometown of "immigrants to Canada" who crossed the Pacific Ocean by a migrant-smuggling boat during the Meiji era.

This rice-farming blog tells real-time stories from rice planting to harvesting with the cooperation of one farmer.
Sightseeing spots of the city described above, local events such as festivals, and other features of people's lives involving farmers will be included accordingly.

*Outline Period: From April 2008 to September 2008 (the rice planting to harvesting season) Contents: The rice-farming process in real time. The description of the process of growing rice and agricultural work, and photo images will constitute the main contents. Also introduced will be products made from rice (such as rice cake and Japanese sake).

Next Step: Tours to experience rice-harvesting, opportunities to communicate with the local community through food (food-tasting events of local rice, etc.), and the mail-order sale of harvested rice will also be organized.
Information on accommodation, events and sightseeing facilities outside Tome City (such as Sendai, Akiu, Matsushima, Naruko, Ishinomaki and Kesennuma) will also be introduced.

[Writer] Mr. Seikoh Sasaki (Toyoma-machi, Tome City / Tome Internationalization Promotion Supervisor) [Farmer] Mr. Kanichi Onodera (Towa-cho, Tome City / Tome City Council member)

Source: JAPANiCAN Inc.
Contact:
Tomoe Suzuki
Corporate Communications
JAPANiCAN Inc.
Phone: +81-3-5796-5668
Fax: +81-3-5796-5686
E-mail: suzuki@japanican.jp
URL: www.japanican.com

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