Monday, March 24, 2008

Entropic Communications and Earda Electronics partner

Entropic Communications and Earda Electronics Partner to Deliver Digital Video Over Cable (DVB-C) Tuner Modules
China's largest tuner module manufacturer has selected Entropic's RF4800 single chip silicon tuners for network interface modules for DVB-C set-top box applications

Guangzhou, China - Entropic Communications, Inc. (Nasdaq:ENTR) a leading provider of silicon solutions to enable connected home entertainment, today announced that Earda Electronics Ltd. has selected Entropic's RF4800 single chip silicon tuners for their digital cable tuner modules. Earda is China's largest manufacturer of silicon tuner modules for the Digital Terrestrial (DVB-T) and Digital Satellite (DVB-S) markets and is focused on meeting the demands of the rapidly growing Digital Cable (DVB-C) set-top box market.

Addressing the Demands of Cable Operators

Earda is a well-known and established Chinese brand with the reputation for designing and manufacturing digital tuner modules that comply with the DVB standard. As Chinese cable broadcasters upgrade their cable infrastructure to utilize digital cable technology, there is a need for high-performance digital cable tuners and set-top boxes that can deliver digital video to their subscribers.

"Up to now, Chinese set-top box manufacturers could only meet cable operator requirements by utilizing expensive discrete tuner modules from traditional suppliers," said Mr. Jeffrey Geng, General Manager of Earda Electronics. "With Entropic's tuner, we are now able to offer the Chinese set-top box vendors a compact, high performance DVB-C tuner module based on advanced silicon tuner technology."

RF4800 Advanced Silicon Tuner Technology

Entropic's RF4800 is a single chip silicon tuner for DVB-C TV and set-top box applications that provides all required RF and analog signal processing from the antenna to the demodulator IC input. The IC includes a front-end Low Noise Amplifier (LNA) and Automatic Gain Control (AGC), a band-pass tracking filter, frequency conversion, staged gain control, and channel filtering blocks. Other circuits included are the synthesizer, a separate loop-through amplifier, and a combiner for a remodulated TV signal. The tuner supports 6, 7, and 8Mhz programmable channel bandwidths. In addition, the RF4800 features AdaptiveTune(tm) control technology and improves receiver performance while reducing the bill-of-material component count.

"With our advanced RF silicon solutions and subsystems expertise, we can provide a variety of tuner solutions to our customers," stated John Graham, VP of Marketing at Entropic Communications. "Entropic's RF4800 single chip silicon tuner is the core of a production-ready RF front end for Earda's tuner modules. We are please to work with Earda to provide a fast time-to-market, robust, and easy-to-deploy solution for bringing digital terrestrial and cable-compatible consumer electronics devices to market."

About Earda Electronics

Earda Electronics Ltd., established in 1999, is a professional manufacturer of DVB Tuners used in Digital TV Set-top box. In 2004, Earda DVB Tuner's sales were the highest in mainland China. Earda, who has a powerful R&D team and a strict quality controlling system, researched and developed the whole series of DVB-S/T/C Tuner. Earda Tuners have low threshold, high reliability and consistency and meet international standards suitable for worldwide markets. Earda Tuner has become a famous brand of DVB Tuner. Earda also provides powerful technical support service both on hardware and software, assisting customers to solve problems in R&D or manufacturing process and to launch products to market in short order.

About Entropic Communications

Entropic Communications, Inc. is a leading fabless semiconductor company that designs, develops and markets systems solutions to enable connected home entertainment. The company's technologies significantly change the way high-definition television-quality video and other multimedia content such as movies, music, games and photos are brought into and delivered throughout the home. For more information, please visit www.entropic.com

The Entropic Communications logo is available at http://www.primenewswire.com/newsroom/prs/?pkgid=4255

Forward-Looking Statements
Statements in this press release that are not strictly historical in nature constitute "forward-looking statements." Such statements include, but are not limited to, statements regarding the functionality, advantages and deployment of Entropic's RF 4800 silicon tuner and the Chinese digital cable market. Such forward-looking statements involve known and unknown risks, uncertainties and other factors which may cause Entropic's actual results to be materially different from historical results or from any results expressed or implied by such forward-looking statements. These factors include, but are not limited to, the effects of competition; Entropic's dependence on a limited number of customers and ultimately service providers; Entropic's ability to introduce new and enhanced products on a timely basis; the risk that the market for high-definition television-quality video and other multimedia content delivery solutions based on the MoCA standard may not develop as anticipated; the effect of intellectual property rights claims; risks related to Entropic's international operations; and other factors discussed in the "Risk Factors" section of Entropic's Annual Report on Form 10-K for the fiscal year ended December 31, 2007. All forward-looking statements are qualified in their entirety by this cautionary statement. Entropic is providing this information as of the date of this release and does not undertake any obligation to update any forward-looking
statements contained in this release as a result of new information, future events or otherwise.

-0- CONTACT: Entropic Communications, Inc.
Media Contact:
Susan Huberman, VP, Corporate Communications
858-768-3711
susan.huberman@entropic.com
Investor Contact:
Debra Hart, Director, Investor Relations
858-768-3852
debra.hart@entropic.com
GlobalFluency
Media Contact:
Richard L. Tso
650/433-4153
rtso@globalfluency.com

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