DeviceAnywhere Japan unveiled

DeviceAnywhere Japan unveiled DeviceAnywhere users now have access to next generation Japanese mobile devices across four Japanese mobile networks

San Mateo, Calif. & Tokyo (BUSINESS WIRE) - DeviceAnywhere, the leading provider of testing, monitoring and support solutions for the mobile industry, today launched DeviceAnywhere? Japan. DeviceAnywhere Japan was launched in response to increasing demand from Japan-based customers and other global organizations interested in extending their mobile applications to the Japanese marketplace. This extension to the award-winning DeviceAnywhere service currently includes 30 Japanese handsets covering major mobile operators, including NTT DoCoMo, Softbank, Willcom and KDDI.

This launch confirms DeviceAnywhere's commitment to the aggressive global expansion of its award-winning remote handset access solution. DeviceAnywhere's global reach now spans three continents with remotely accessible handsets located in the United Kingdom, Germany, France, Canada, United States, and ? now ? Japan.

DeviceAnywhere is a revolutionary online service that provides access to more than 1000 real handsets, on live worldwide mobile networks, remotely over the Internet, meeting all development, porting, testing, and monitoring needs. Unlike emulator/simulator-based solutions, DeviceAnywhere employs real, physical handsets ? so, anything that a user can do with a device in his/her hand, he/she can do with the handsets in DeviceAnywhere ? in real-time. This includes tasks such as pressing device buttons, tapping on touch screens, connecting disconnecting the battery, viewing the LCD, listening to ringers and speakers, and opening/closing a handset.

Cost-effective and efficient, DeviceAnywhere eliminates the inefficiencies of manual testing and the high costs of acquiring handsets and service plans, and enables developers to bring content to market faster than ever before. Beyond remote access, developers can also perform automated testing through DeviceAnywhere Pro? (http://www.deviceanywhere.com/da_proindex.htm), and perform 24x7 Quality of Service (QoS) monitoring through DeviceAnywhere Monitoring? (http://www.deviceanywhere.com/da_monitoring/index.htm) to ensure ongoing quality and availability of their products.

"We have been benefiting from DeviceAnywhere's one-of-a-kind technology to remotely develop and test our global real-time mobile search applications on handsets worldwide," said Mr Naoki Kobayashi, general manager of sales for MCN Japan KK. "DeviceAnywhere Japan will offer an entirely new level of additional value enabling us to extend the most efficient mechanism available to our developers to build applications on Japanese mobile devices."

According to the 2007 Japan Mobile Internet Report, 40% of the world's mobile data revenues are generated in Japan and more than $1 billion in revenue is generated from mobile content. Further, applications that have not taken off in other parts of the world have boomed in Japan, such as mCommerce, which accounted for more than 60% of mobile business revenues in 2006. The Japanese market is ripe for content developers and the new DeviceAnywhere Japan gives developers worldwide an opportunity to capitalize on an increasingly lucrative market.

"Japan is among the countries at the core of mobile innovation, and DeviceAnywhere Japan is the latest step in our commitment to offer our customers ? as well as the mobile community as a whole ? the ability to access and build upon next generation mobile hardware and applications in mobile-rich markets around the globe," said Faraz Syed, CEO and co-founder of Mobile Complete.

Developers targeting the Japanese mobile market no longer need to purchase handsets and mobile service plans to perform their mobile development and testing tasks. Through DeviceAnywhere Japan, users can connect to live handsets over the Internet, download and install their application, content or service and ensure that their mobile product works on any handset and network in Japan.

DeviceAnywhere Japan FREE through April 30th 2008 To sign-up for DeviceAnywhere Japan, users can simply log onto www.DeviceAnywhere.com, register for a DeviceAnywhere account, if they do not already have one, and add one or more of the Japanese operator packages to their account.

Once subscribed, users can immediately access in real-time all handsets in the packages they have registered for. As part of its launch promotion, DeviceAnywhere is offering FREE access to all four Japanese packages (NTT Docomo, Softbank, KDDI, Willcom) through April 30th 2008.

About DeviceAnywhere

DeviceAnywhere is an award-winning product that provides convenient and cost-effective end-to-end solutions for mobile content development, monitoring, testing and deployment ? enabling application developer to bring better content to market faster than ever before. Its unique Direct-to-Device? technology provides access to real handsets in live global networks, from anywhere. DeviceAnywhere currently supports more than 1000 devices on over 20 different carrier networks worldwide, with locations in the U.S., U.K., Canada, France, Germany, and Japan. To learn more about DeviceAnywhere ? and to sign up for a free, three-hour trial ? please visit www.deviceanywhere.com.

Mobile Complete, Inc.Randi Whitcomb, 650-655-6464 (Press)rwhitcomb@mobilecomplete.com