Thursday, June 05, 2008

Technology: Exinda Networks unveils new tool for Chinese internet traffic

Exinda Networks anounces new capability to control recreational Chinese peer-to-peer internet traffic on corporate networks
Exinda continues leadership in its ability to control recreational peer-to-peer traffic that cripples corporate applications

Melbourne, Australia - Exinda Networks, a leading global provider of WAN optimisation solutions, today announced a new capability that helps global companies control recreational Chinese peer-to-peer Internet traffic that slows critical business applications on corporate networks.

Chinese recreational peer-to-peer traffic such as QQ, Thunder and Lava-Lava, lowers employee productivity in China as employees take time away from their work to instant message, download music and videos or play on-line games.

Employee productivity is also lost when employees must wait for poorly performing business applications to respond. This recreational peer-to-peer traffic also significantly increases a company's Internet communication costs and requires companies to purchase additional bandwidth.

"Companies doing business in China are faced with an immense challenge as widespread use of Chinese peer-to-peer applications are congesting Internet pipes and causing corporate applications to run painfully slow," said Jim Christie, Exinda's vice president of sales for the Asia Pacific region.

"With Exinda's new capability, IT staffs can curtail the negative impact that these recreational applications are having on employee productivity and network operating costs."

According to the state-owned China Internet Network Information Center (CINNC), China's total number of Internet users rose to 210 million at the end of 2007.

CINNC's 21st Statistical Survey report on Internet development in China, from January, 2008, reveals the widespread use of recreational Internet usage. According to the report, 86.8 percent of those surveyed use the Internet for on-line music downloads, 81.4 percent use instant messaging and 59.3 percent use online gaming.

While most WAN optimisation vendors fail to detect, classify and control a broad range of recreational peer-to-peer traffic such as Skype, BitTorrent and MySpace, Exinda continues to lead in this area with its latest capability to detect and control Chinese peer-to-peer applications.

Exinda's WAN optimisation appliances use a heuristics-based classification engine that monitors the behaviour of traffic in order to accurately classify and control it.

Availability Exinda's new capability is now available as part of a firmware update at no charge to Exinda customers who have a current software subscription.

For organisations who wish to purchase an Exinda WAN optimisation solution, visit http://exinda.com/publicpartners.php to find a local Exinda reseller partner.

About Exinda Networks

Exinda Networks is a global supplier of Unified Performance Management that integrates WAN optimisation, application acceleration, application visibility and application response time measurements for enterprise, government and service provider clients.

Founded in 2002, Exinda's mission is to ensure optimal and consistent application performance over the WAN and reduce network operating costs.

Exinda has more than 1,000 customers in more than 35 countries around the world. Exinda's award winning technology is available by contacting leading resellers or Exinda directly.

Research and development offices are located in Melbourne, Australia.

Exinda's U.S. headquarters is located in Boston, Massachusetts.

Additional corporate offices are located in Dubai, Frankfurt, London and Kuala Lumpur. For more information, visit www.exinda.com.

Exinda Networks Mary Hecht-Kissell, 919-846-4949 maryhk@exinda.com

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