Monday, April 14, 2008

Business: Improvements to safeguard the interests of the Chinese PPE market

Quality improvements to safeguard the interests of the Chinese personal protective equipment market

Beijing (BUSINESS WIRE) - The Chinese Government is increasingly emphasizing working safety issues and strictly enforcing safety laws, compelling enterprises to offer personal protection equipment (PPE) to their employees.

Rising safety concerns as well as workers' awareness of their rights to a safe working environment and self-protection is catalyzing this trend.

New analysis from Frost & Sullivan (http://www.materials.frost.com), Chinese Personal Protective Equipment (PPE) Markets, finds that the market earned revenues of $7,909.4 million in 2007 and estimates this to reach $23,137.0 million in 2014.

If you are interested in a virtual brochure, which provides manufacturers, end users, and other industry participants with an overview of the Chinese PPE markets, then send an e-mail to Amelia Wong, Corporate Communications, at amelia.wong@frost.com, your full name, company name, title, telephone number, company e-mail address, company website, city, state and country. Upon receipt of the above information, an overview will be sent to you by e-mail.

"With self-protection education, public campaigns, and media advocacy, the awareness of self-protection has improved among workers," says Frost & Sullivan Consulting Analyst Vivian Chen.
"Increased penetration of enhanced protective clothing and gloves further aids the growth of this market."

PPE manufacturers can attract more end users by improving their existing products and introducing new ones through sustained research and development. They have to offer high-quality and trouble-free products to ensure that neither workers' safety is compromised nor the enterprise's reputation is diminished.

"Quality assurance is important and this process should be implemented in the entire production line and supply network," notes Chen. "Customers should also be informed of the replacement of overdue PPE products in the market to maintain sustained demand."

Currently, the highly fragmented and competitive Chinese PPE market is experiencing an influx of foreign companies, which are keen to participate in the high-end segment. PPE participants are offering lower prices and differentiating their products to win more customers, especially in the high-end market.

Although manufacturers are facing stiff challenges from issues such as inferior products, price sensitivity, and inefficient revisions of regulations and laws, the introduction of sophisticated technology is expected to significantly boost the market.

It is suggested that manufacturers announce the improvements for high-end product among potential customers if they want to enhance the utilization ratio. At present, most low-end enterprises show low compliance with health and safety laws, while the inadequate safety consciousness of the poorly educated laborers in the mining, heavy metal, and chemical industries serves as another deterrent.

"The Chinese PPE users need to be informed of the correct application of PPE through education and public campaigns," remarks Chen. "It is essential that market participants devise a method to make them realize the requirement for PPE to push up sales revenue."

Chinese Personal Protective Equipment (PPE) Markets is part of the Chemicals & Materials Growth Partnership Service program, which also includes research in the following markets: above-the-neck PPE, protective clothing, respiratory protection equipment, protective gloves, and protective footwear. All research services included in subscriptions provide detailed market opportunities and industry trends that have been evaluated following extensive interviews with market participants. Interviews with the press are available.

Frost & Sullivan, the Global Growth Consulting Company, partners with clients to accelerate their growth. The company's Growth Partnership Services, Growth Consulting and Career Best Practices empower clients to create a growth focused culture that generates, evaluates and implements effective growth strategies. Frost & Sullivan employs over 45 years of experience in partnering with Global 1000 companies, emerging businesses and the investment community from more than 30 offices on six continents. For more information about Frost & Sullivan's Growth Partnerships, visit http://www.frost.com.

Chinese Personal Protective Equipment (PPE) Markets P146 Frost & SullivanAmelia Wong, +86 21 5407 5783, ext. 8686
Corporate Communications - ChinaF: +86 21 5407 5825 amelia.wong@frost.com
or Johanna Haynes, 210-247-3870 Corporate Communications - North America & EuropeF: 210-348-1003 johanna.haynes@frost.com
or Donna Jeremiah, +603 6304 5832 Corporate Communications - Southeast AsiaF: +603 6201 7402 djeremiah@frost.com
or Remi Chatterjee, +91.44.4001 3419 Corporate Communications - South AsiaF: +91.22.2832 4713 remi.chaterjee@frost.com
or Nimisha Iyer, +91 22 4001 3404 Corporate Communications - Middle EastF: +91 22 2832 4713 niyer@frost.com
or Jose Mara Jantus, + 54-11-4777-9951 Corporate Communications - Latin AmericaF: + 54-11-4777-0071 jose.jantus@frost.com
or Sharmin Jassal, +61 2 8247 8900 Corporate Communications - Australia & New ZealandF: +61 2 9252 8066 sharmin.jassal@frost.com
or Patrick Cairns, +27 18 468 2315 Corporate Communications - Africa patrick.cairns@frost.com http://www.frost.com

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